HOPE not hate is Britain’s leading anti-fascist campaign group. We organise people online and offline to build communities that are resilient to hate, and use cutting-edge research to expose the far-right.
We are looking for a highly-motivated, passionate individual to join our Digital team to use online tools, strategies, and practices to engage with our supporters and the wider public with our work and values.
The ideal candidate will be driven to deliver results – you will know what success looks like and how you might measure it – by demonstrating an analytical approach to digital strategy. You will be able to articulate the value of and advocate for digital tactics and best practices both within the organisation and to our supporters.
We want to hear from applicants from all backgrounds, and especially welcome applications from people of colour, women, and people with disabilities. We’re committed to a belief that the more our work is created by people from a variety of backgrounds, and with a range of life experiences, the better it will be.
Working with teams in our London office, our Digital Officer will be responsible for:
Working with the head of campaigns to devise and manage an email calendar which will help us hit our goals of fundraising, mobilisation and dissemination of our messages
Commissioning and editing emails, as well as some writing of emails
Managing all landing and associated pages on the HNH website
Liaising with colleagues across the organisation who draft content to keep the sites up to date
Managing a process of revising the navigation of hopenothate.org.uk, and overhaul charity.hopenothate.org.uk
Devising strategies to increase time on site, testing headlines and other aspects of copy to attract new readers, and systematically managing preview images and copy to maximise click-throughs from social media
Support our social media officer’s management of the advertising programme, including creating ads, managing ad creation and analysing performance
Helping with the drafting of social media content from time to time
Identifying successful digital best practices within and outside HNH, and keep informed of digital communication techniques in general, bringing new insights and opportunities to the rest of the digital team.
Working with our education team to create training materials for activists on how to use online tools
We expect applicants to show a range of experiences:
A background in managing website content, including an understanding of audience development and using data to improve user experience, through to copyediting and site management
Passion for using data to guide email programmes, from improving the user experience through to list segmentation
Experience with online tools; although we use the BSD Tools for activism and WordPress for our CMS, and experience with both is a plus, any relevant experience at managing online tools will be considered.
This job is for you if:
You care passionately about turning the tide against the far-right across the UK, Europe, and America;
You think you can take cutting-edge research into the far-right and a nationwide program of grassroots organising work and turn them into compelling content that will engage and mobilize people;
You thrive in an environment where work varies - you’ll be expected to develop strategy, proof-read emails, and everything in between.
25 days holiday plus bank holidays
To apply, please submit a resume and cover letter using this form. Your cover letter should be no longer than 500 words, and explain how your experience tracks to the specific criteria we’re looking for. We welcome links to examples of your work, but it is not a requirement.
The closing date is 11pm on Thursday 7th February 2019.